Visual service scape aesthetics and consumer response: a holistic model

D.S. Kumar; K. Purani; S. Sahadev

doi:10.1108/JSM-01-2016-0021

Visual service scape aesthetics and consumer response: a holistic model

D.S. Kumar, K. Purani, S. Sahadev

Centre for Change, Entrepreneurship and Innovation Management

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	556-573
Journal	Journal of Services Marketing
Volume	31
Issue number	6
DOIs	https://doi.org/10.1108/JSM-01-2016-0021
Publication status	Published - 11 Sep 2017

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10.1108/JSM-01-2016-0021

Visual service scape aesthetics and consumer response: a holistic modelAccepted author manuscript, 1.67 MB

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title = "Visual service scape aesthetics and consumer response: a holistic model",

author = "D.S. Kumar and K. Purani and S. Sahadev",

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Visual service scape aesthetics and consumer response: a holistic model

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Sunil Sahadev

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Visual service scape aesthetics and consumer response: a holistic model

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Sunil Sahadev

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