Project Details


Digital Research and Innovation Value Accelerator (DRIVA) Arts DRIVA was a £1.3m project supported by the European Regional Development Fund and Arts Council England.

The aim of the project was to provide SMEs and creative professionals, across the Coast to Capital region, unprecedented access to Gatwick Airport’s big data and a range of support including innovation development processes, R&D grants, expert advice and access to specialist facilities. 

The project was also the official launch of the LGF funded ‘Satellite Catapult’ Data Research and Innovation Lab based at the University’s Moulsecoomb campus.
DRIVA Arts DRIVA provided technology SMEs and creative arts practitioners and organisations access to Gatwick Airport’s proprietorial data to develop innovative Next Gen products, services, experiences or artworks for the open market, in collaboration or partnership.

Arts DRIVA also worked with key cultural partners on a number of discrete projects to take arts DRIVA out on the road to new creatives, businesses and audiences and explore data as a driver for creative experiences.

Building on the findings of the Fuse Reports into the local CDIT (creative, digital and IT) sector, this ambition stood on an existing national and international legacy reaching back over two decades across the fine arts and digital industries.
The overarching objective of this project was to support more digital businesses to engage in knowledge transfer and innovation, develop links with Higher Education and research institutions, and demonstrate the benefits of working with those knowledge base partners. 

DRIVA overcame barriers to collaborative R&D for creative, digital and information technology sectors (CDIT) SMEs in the C2C LEP area, as defined by the Fuse Reports, Fusebox and Digital Catapult Centre Brighton (DCCB). The project extended the reach of DCCB activities and addresses evidenced challenges through ease of access to data, consortia building and facilitated access to new supply chains. 

DRIVA aimed to demonstrate: 
-how access to data incentivises innovation; 
-how innovation releases value from the data of large organisations; 
-provide the opportunity to develop a rigorous model for value capture and scalable growth.

DRIVA used Gatwick Airport’s data but developed products and services for the open market. Gatwick Airport Ltd had no interface with DRIVA users other than to provide technical support to facilitate access to data, and to provide a channel through which to understand a transport hub supply chain (WP2.7). Therefore Gatwick did not benefit from informing product/service development. Gatwick recognised that the value in its data can be exploited by third parties and that it can make a positive contribution to the region’s economic activity by facilitating access. DRIVA has the potential to be extended to facilitate access to other large data sets.

Key findings

DRIVA aimed to provide a research led, user centred online portal that co-evolves proposals, consortia and a programme of events to consolidate R&D bids, incentivised by free access to a Gatwick Airport Ltd (GAL) proprietorial data set.

The overarching objective of the project was to support: (a) more digital businesses to engage in knowledge transfer and innovation, (b) develop links with Higher Education and research institutions, and (c) demonstrate the benefits of working with those knowledge-based partners.

In order to meet those objectives, the project proposed to:
a) Build a digital platform;
b) Host and hold workshops in the Coast to Coast (C2C) region;
c) Deliver Stakeholder events such as hackathons, pit stops, and workshops;
d) Provide technical support to SMEs; and
e) Offer Superfused collaboration awards.
The target beneficiaries were SMEs operating in the creative, digital and information technology sectors (CDIT) from across the Coast to Capital (C2C) LEP area. However, access to the DRIVA platform and Superfused R&D awards were not restricted to the C2C region.

The unprecedent systemic impact of Covid-19 crisis had a massive influence on the growth plans of the SMEs from the CDIT sector, interrupting or delaying it. Therefore, the outcomes and impact of DRIVA in companies supported were severely affected. Two approaches were employed to collect data to understand the impact of DRIVA (table 1): survey and interviews.

Although the project was not able to reach 100% targets in terms of engagement, it is important to highlight the context in which it was delivered (Covid-19 crisis, see 1.1) and spill over effects of DRIVA Not just SMEs engaged with the platform, but also Corporates, Research Organisations, Public Sector entities and Charities (see 3.1, figure 5).

In relation to the design of the project:

a) The Driva platform was delivered as planned, although SMEs reported that more search functionalities are needed to provide a better experience in the “matching” feature, what would return better results with more people registered into it;
b) The outreach of the programme was broader than the C2C Lep area, demonstrating the relevance of the programme to other parts of the country (see 3.1, figure 6);
c) The report “Value capture strategies in the creative industries” (WP3) provided what initially intended, exploring not just the target geography of DRIVA, but expanding it to the whole UK. However, there is no evidence of the dissemination of the results, once the report is not incorporated in DRIVA web platform or embedded in any other online platform or event found related to DRIVA what should be consider if a continuation of the project is put in place (see topic 6);

See link for full report.
Short titleDRIVA
Effective start/end date1/07/1831/01/21


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